My Online Business: An Assessment

10/12/2009 | 22 Comments

Yeah, I went there with the Jetsons reference. And no, I’m not going to announce the addition of the Spacely Sprockets to the Strategic Profits family…

But I wanted to get your attention. Because not long ago, I took a good hard look at my business. And I didn’t like what I saw.

Let me explain…

About a year ago, I decided to take a step back and do a quick assessment of Strategic Profits.

And at that time, things were going pretty well. With the help of my mentor, Jay Abraham, and a crack team of specialists, I had built this company from nothing into a multi-million dollar marketing and business building powerhouse .

So money was coming in at a steady clip, our reputation was stellar in the marketplace, and the future looked very bright.

Which meant the overall picture was very positive, right?


Upon further inspection, I saw that we weren’t growing nearly as fast as I wanted to.

Even though things were going good, I really wanted to take things to the next level, a level that we had never experienced before.

Ever Feel Like This?I kinda felt like George Jetson on that crazy treadmill. Doing a lot of running in the right direction, but not getting where I wanted to go.

So I did what I always do when I need sound advice and wisdom: I went to see Jay Abraham and did my George Jetson impersonation:

“How do I get OFF this thing?”

Jay just smiled like he always does, and said something so profound that it changed my business perspective forever:

“Rich,” he said, “I can give you my insight on which direction you should go. But I think you should also get a second opinion. And a third. And maybe even a fourth.”


“Listen,” he continued. “You’re at a crossroads in your business, and the next step you take will be crucial. So you need to gather input from a variety of different sources to give you an enhanced view of your current status–and a clearer picture of where to go.”

Now, Jay ‘s never steered me wrong about thing like this. So for the next several months, that’s exactly what I did.

I dove into dozens of books, audios, and videos from over 50 of the world’s most highly respected and successful business people

My goal was simple: To get to the next level in my business and continue the record-breaking growth we had experienced.

What I discovered was INCREDIBLE. There were so many amazing viewpoints and ideas…strategies I would have never considered before…tactics that were mind-blowingly simple, yet profitable beyond anything we could have ever dreamed of…and new twists to current ideologies that opened up a world of possibilities.

I took all of this explosive information and started connecting the dots, putting together an aggressive growth plan that would take Strategic Profits into the next decade.

Slowly, we began climbing the mountain once again. Step by step, our team took action and implemented the new techniques that had been revealed to us by these masterminds.

That was about 8 months ago. And today, we’re seeing the fruits of that labor.

We’re poised to have one of our biggest years yet, while my workload is less than half of what it used to be.

Which means more time for me, for Deb, for the girls, and for the things I love doing most. And that’s what it’s REALLY all about.

So what’s the moral of this story?

Simple. It wasn’t until I started seeking the business advice of MANY (rather than the business advice of one) that all these monumental insights were handed down to me.

If I had just stuck with one viewpoint, I would have never been exposed to the multiple perceptions of others. And I wouldn’t have seen the unending possibilities–and the tremendous profit opportunities–that were available to me.

But by tapping into their vast areas of expertise, I was able to view things with a perspective I would have never experienced before.

Sounds pretty cool, doesn’t it?

Well get ready…because over the next few days, I’m going to reveal exactly how you too can leverage the credibility and influence of the same world-famous business advisors that I did.

It’s called the “League of Extraordinary Minds”, and it’s unlike anything you’ve ever seen before (or will ever seen again).

So keep an eye on your inbox. Because we’re about to make business history.

To Higher Profits,