Feedback: What’s Great and What Sucks!

02/16/2011 | 1 Comment

Hi, Rich Schefren here and today what I want to talk to you about is something that you already know but the odds are is that you’re not doing it enough and you’re not doing it with those who matter most. So what am I talking about? Well, I’m talking about the power of feedback and who specifically should you be getting feedback from? – Your marketplace. You should be asking your marketplace on how you can improve what you’re already doing and what things that you’re not doing you should be doing. So case in point – a week ago I thought about doing these videos. I asked the market whether I should. I got some positive response that I should and so I’ve been doing these videos. But now I need to know how can I make these better? What can I do for you that would make these one minute to three minute videos more useful, more powerful, and more a must-watch for you? If you’ll tell me that I’ll do my best to incorporate your suggestions so that I can make these even better. You see, we haven’t even rolled this out to our list, to the majority of our market and our prospects and customers. And the reason why is that we are trying to make it better first before we roll it out. And you’re part of the beta test. So by watching this video, you can now give me some really valuable feedback. How can I make this better for you? It’s really that simple. If you’ll tell me that, I’ll do my best to deliver on that. Now, back to you for a second. You should be asking your market the same thing. How can you do what you’re already doing even better? How can you help them even more? What would you need to change in order to make that happen for them? So that’s my question to you and you should be asking that very same question to your marketplace on a very frequent basis. I really look forward to your comments. Please do your best to give me some valuable feedback. Tell me what sucks, what’s great, what you would change, what you wouldn’t change and I look forward to reading your comments. I’ll see you tomorrow on the drive to the office. Schefren over and out- to higher profits and beyond.