How about that for a headline? I thought it might be eye-catching given the topic we’re taking on.


Fear has impacted every one of our lives in one way or another. And every one of us has paid some price in our lives as a result of it. Fear leaves a gigantic emotional footprint everywhere it stomps around.

Let’s face it. Most people would do just about anything to escape their fears.

So to get a handle on fear and how it affects your life and business, I’d like to propose a question.

What Are You Actually Afraid Of?

Susan Jeffers summed up the answer to that question very nicely in her book Feel the Fear and Do It Anyway. She says we fear…

Throw spiders, flying and nuclear war into the mix and we’re basically afraid of everything.

But why? Why do we harbor so many fears about so many things?

Fear Used To Be A Good Thing, But Now…

A million or so years ago, our cave-dwelling ancestors had a finely tuned sense of fear. They needed it. And they listened to it. For good reason. Back then we, as a species, weren’t at the top of the food chain. There were bigger, badder creatures out there that would scoop you right out of the gene pool if you weren’t careful.

But as the world evolved (and we evolved in it) the need to strictly obey our fears has become less significant. Almost downright irrational. (Oh, there are still things that pose a threat to your well being. But we generally don’t have to worry about them on a day-to-day basis.)

Today there’s so much less to be afraid of. And yet we still tremble at the prospect of all the insignificant things mentioned above like they’re a matter of life and death.

Putting Fear In Its Place

So here’s what you’re going to do where that’s concerned. You’re going to start doing a little exercise that will begin to put fear in its PROPER perspective.

And the first step in doing that is for you to get in the game and PARTICIPATE in this little coaching session. I want you to answer the following questions.

And I’m going to strongly encourage you to answer them OUT LOUD in the comments below. You’ll get the most benefit from this coaching project if you do. (I’ll explain why at the end of this series.)

Now get busy…