Whenever I see this mistake, I can’t help but cringe.
And unfortunately, it happens…
ALL. THE. TIME.
I can’t be too upset though. I’ve made the same mistake myself.
And as a result, it cost me months of wasted time, effort, and thousands upon thousands of dollars.
But if you’re reading this email, it might not be too late for you.
Particularly if you’re launching a new business and plan on selling courses, services, or coaching.
In other words…
You want to brand yourself as an expert and profit from your knowledge and/or skills.
Does that sound like you?
If so, then I believe it’s critical that you watch this video I recorded last year.
It’s less than 10 minutes.
And in it, you’ll get the full details behind the costly mistake I’m talking about and discover my solution for avoiding it.
Your pen pal,