Positioning: Get Paid For Who You Are, Not What You Do…

In today’s message I’ll share with you a single shift that can have you making more and working less. How? By shifting your positioning. In other words, how you are seen by your market place. At brunch this past weekend with Dan Kennedy and Michael Masterson, Dan said this: “It’s better to be paid for who you are, rather than what you do.” In other words…

Positioning Trumps The Product!

And if you truly “get it,” you realize how profound this really is.

You see, odds are that right now your positioning was not established strategically. In this video I’ll give your two questions that’ll set you on the right path to determining your ideal positioning (the one that gets prospects eager to spend their money with you) and make it crystal clear what you’ll need to do to achieve it.

So, what are you waiting for? Watch the video, answer the questions, and radically improve your…

Positioning

To higher profits

Rich Schefren

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