The idea that I want to share with you today is about a critical distinction you need to understand to succeed in your online business.
Many entrepreneurs think that their success is predicated upon the resources they have at their disposal. That achieving their goals has to do with the things they use.
And what I find common to lot of struggling entrepreneurs, is that they’re constantly on the search for more resources.
Focusing on resources becomes more of a crutch than anything. It’s a nice escape route when you surrender or fail at a task. It becomes the easy way out to say, “Well, I didn’t have the right resources.”
But here’s the key distinction. Success in business online (or anywhere for that matter) isn’t about the resources you have.
It’s About The Resourcefulness You Possess!
Resourcefulness is about figuring out how to make things work. It is the complete antithesis of simple resources. Resources are things that work for you. Resourcefulness, is about YOU making things happen.
Now let me be clear. You do need certain resources. You can’t “bootstrap” yourself to success entirely out of thin air. But constantly searching for another resource to make things easier, to move you closer to your goal, is the wrong attitude.
You have to be able to search from within and be resourceful enough to overcome any hurdles a lack of resources present to you.
Got it? So…
How Do You Become More Resourceful?
You start by being a better problem solver. Thinking through problems, understanding what the gap is between where you currently are and the type of performance you would need be able to get to where you want to go.
Resourcefulness is about thinking about all the different ways you might possibly be able to get the outcome you want on your own. Through your own thinking. By finding shortcuts on your own.
That’s critical especially when you’re getting barraged with promotions trying to convince you the resource they offer is going to be the single resource that changes everything about your business.
It’s a very important distinction and my experiences have taught me that too many entrepreneurs who struggle tend to look for resources instead of using their own resourcefulness.
Judging How Resourceful You Really Are
The way that you can self-check that is to look at what the steps are that you take when you approach a problem or when you have a problem in your business.
Do you spend time defining the problem, getting clear about what really is the problem and then brainstorm different solutions – kind of think it through?
Or, do you quickly go on line and see if someone else has a product or something about that thing?
The latter can sometimes be a good strategy, but if it’s your default mode, I would recommend that you switch to thinking through your problems more thoroughly. Defining what the real problem is and working through that.
So invest the necessary time to become resourceful, and you’ll discover a value worth more than a million resources…